Deck The Halls with Boughs of BLACKSOCKS
08 December
Have a ‘Blue Christmas’ with New
Colors from BLACKSOCKS
Deck The Halls with Boughs of BLACKSOCKS
New York, NY (November 2013) — Tis the season to be snuggly! Don’t let the cold weather get you down—the only thing to be blue about this holiday season is BLACKSOCKS new underwear options in an icy shade of blue.
Stuff your stockings with “sockscriptions,” an easy way to make sure everyone on your list is outfitted with comfy new socks year-round. You can select the style, quantity and frequency, and these fine Italian-made socks will be delivered to your doorstep in regular intervals. This innovative online service also can be used to order undershirts, boxer shorts and briefs.
BLACKSOCKS has added some variation to the name of its game by introducing a new blue option for three of its most popular products—the Delphine boxer shorts, Augustine briefs and the Claudette T-shirt. These comfy casuals, which are all crafted with luxuriously soft Pima cotton, can now be acquired in this royal shade—perfect for winter’s chilly nights and nippy days.
In addition to the new blue hue, BLACKSOCKS has also recently released striped socks—a fun and funky way to add a pop of pizazz to any wardrobe, yet still classy enough to rock in the office. Both fully-striped and half-striped options are available.
“Socks should always be darker than your shoes, so you can never go wrong with black,” said BLACKSOCKS founder and managing director Samy Liechti, explaining why the company’s socks have been restricted to black thus far. “However, relaxing dress codes worldwide call for a line of socks that men can have fun with and pair with more informal footwear.”
BLACKSOCKS socks are available in calf, knee, athletic, and ski styles, in cotton, cashmere silk, or merino wool. A basic “sockscription” is $89 (all-inclusive). Consumers can also select individual quantities from one to 10-packs.
Swiss e-tailer BLACKSOCKS has sold more than three million pairs of socks and been in business since 1999. Two of Europe’s leading magazines rated Blacksocks as No. 1 in comfort and durability, and former World Bank President Paul Wolfowitz is among its loyal customers.
BLACKSOCKS ships to more than 75 countries and has more than 60,000 subscribers. Additional information can be found at http://www.blacksocks.com/en-us



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