Myoatmeal.com is the brainchild of Anthony Collova who is an entrepreneur, a competitive bodybuilder and an animal lover. According to Anthony's bio on Myoatmeal.com:

See, MyOatmeal.com is not only about gourmet oatmeal. There are plenty of cereal companies selling awesome products at fair prices. To me, MyOatmeal.com is more than any single company, any single product or any single person. It is about our neighborhoods, our community, or economy, our planet, and most importantly, how we treat one another. That all starts with how I treat myself, and untimately how I treat my customers. This is why the Myoatmeal.com mission statement is so simple; Do unto others, as we would have others do unto us. Simple as that! My aim is to manage MyOatmeal.com in the exact same manner as everything else in my life, with respect, humility and
passion.  To give back, and encourage others to give back also.

You customize an oatmeal blend and be able to select your flavors, and mix-ins. The mix-ins vary from dried fruits, nuts, and your sweetner of choice not to mention the 3 dozen flavors they can provide which range from Smores, White Chocolate, Cookie Dough, Carrot Cake, Black Forest Cake, seriously the options are endless.

I had the privilage to be able to try some of this awesome oatmeal. When I first logged onto the site, I thought my head would explode from all the options. But, we chose our 3 bags and each one was different as there are 3 in this household so we each got out own.

The first blend we chose was Smores....My son named it Fall Fun because of the upcoming season
The ingredients were: Quick Rolled Instant Oats, Natural Flavors, Maltodextrine, Crystallized Cane Sugar. For this to be a custom blend, I love the fact that it has only 152 calories per serving plys 2g of fat. My son loved this blend because it has a chocolate taste and seemed to have small black pieces that looked like chocolate.

The second blend we chose was Old Fashion Glaized Donut which of course was for hubby. He named it Brens Blend.The ingredients were: Quick Rolled Instant Oats, Natural Flavors, Maltodextrine, Crystallized Cane Sugar. For this to be a custom blend, I love the fact that it has only 152 calories per serving plys 2g of fat. To my husband, it made him think of a Donut with a sweetness.

The last blend was called Mommys Blend (which is mine of course)! It was the Apple Pie and I put in real apple pieces with cashews. It was still made with the quick rolled instant oats and the crystallized cane sugar. As for my blend, I loved the cashews and the apple bits. It gave the oatmeal a great taste.

Over all, I am impressed with all the combonations, actually according to their bag 22 billion combinations, that you can make to satisfy anyone in the household. And lets not forget that
they come in a re-sealable bag so you can take it with you on trips as well!